Late last year, EPC sent out a sampler to celebrate Ernesto's 70th birthday. In each sampler there was a QR code that allowed your customers to select their favorite blend based off the ribbon color on the cigar.
"After tallying the results, we are excited to announce the winning blend will become the latest E.P. Carrillo Limited-Edition. Made with a Mexican wrapper, Ecuadorian binder, and a mix of Dominican and Nicaraguan fillers, the Platinum Bash is a real winner!"